COU Coursera

Product Intelligence: Unlock Insights for Product Success

446 students enrolled
Transform raw product data into strategic decisions that drive business growth. This comprehensive specialization equips you with the complete analytical toolkit to diagnose user behavior, forecast initiative impact, design rigorous experiments, and communicate insights that influence product strategy. Through hands-on projects spanning funnel analysis, churn diagnostics, A/B testing, and engagement monitoring, you'll develop the systematic approach that distinguishes data-driven product teams from those relying on intuition. You'll master frameworks used by Meta, Netflix, and leading tech companies to optimize products serving billions of users. By completing this specialization, you'll confidently lead analytics implementations, identify growth opportunities, prevent performance declines, and present recommendations that align cross-functional teams around measurable outcomes.
CERTIFICATEKatılım Sertifikası
FORMAT100% Online
DURATION1 ay

What you'll learn

  • Conversion Funnel Analysis
  • Performance Analysis
  • Regression Analysis
  • User Flows
  • Data Presentation
  • Root Cause Analysis
  • Event Monitoring
  • Business Analysis
  • Product Management
  • Data Collection
  • Data Capture
  • Taxonomy

Course Content

8 topics
  1. Kurs 1 Uncover Product Insights: Analyze User Funnels
  2. Kurs 2 Drive Product Success with Data Decisions
  3. Kurs 3 Analyze Churn, Design Onboarding Success
  4. Kurs 4 Estimate and Prioritize Product Impact
  5. Kurs 5 Unlock Product Insights: Analyze and Evaluate
  6. Kurs 6 Present Insights: Drive Prioritization with Data Stories
  7. Kurs 7 Design Flawless A/B Tests: Uncover Insights
  8. Kurs 8 Uncover Product Insights: Analyze Engagement Metrics

Details

  • ProviderCoursera
  • TypeCourse
  • CategoryData Science & AI
  • LevelIntermediate
  • Duration1 ay
  • LanguageEnglish

Öğrenenlerimiz ne diyor?

Türkiye'nin yüz akı üniversitelerince hazırlanan; akademik doyuruculuğa sahip eğitim içeriklerinin, etkileşimli videolarla bir araya getirildiği bir üniversiteden eğitim almak istiyorsanız doğru yerdesiniz.
Ramazan Bölükbaşı
Çok yoğun programı olan öğrenciler için büyük bir fırsat. Bir şeylerin gelişmesi değişmesi için çabalamalıyız.
Melis Gülsar
Hızlı desteği ve üst düzey hizmeti ile Campus Online ve Sosyal Medya Sertifika Programı hizmeti sağlayan Adnan Menderes Üniversitesine sonsuz teşekkürlerimi sunuyorum.
Nazif Bayram
$49
CampusOnline Assistant
courses saved

Course Comparison

Institution
Rating
Turkish Subtitles
Level
Duration
Price
Certificate