Product Management Fundamentals

This e-learning course by the Institute of Product Leadership is a foundational course that demystifies the role. Starting from the very basics of “What is a product?”, the course curriculum introduces students to the productizing process and the skills and frameworks such as Market Analysis, Strategic Planning, Product Planning, Go to Market and Sales Enablement required to design, launch, and nurture a product. Students will also be introduced to the role and career path of a Product Manager and the business, technology, and customer contexts a person needs to master to become a good Product Manager.