Creative Innovation: Build Your Innovation with GenAI

This Specialization guides learners through the process of turning customer insights into innovative products, services, and business ideas with the support of Generative AI. Learners define a target user, identify unmet needs through User Journey Mapping, and generate innovative solutions using creativity methods. By the end of the specialization, learners will have developed the foundations of an innovation project and gained practical skills to innovate with GenAI in professional and entrepreneurial contexts.