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COU Coursera

Content Creation and Copywriting

4.242 students enrolled
Master the intersection of AI and creative content production in this comprehensive program that transforms marketing professionals into AI-enhanced content creators. Learn to leverage cutting-edge generative AI tools including ChatGPT, Midjourney, and specialized platforms like Humata and SurferSEO to craft compelling copy, while developing visual storytelling skills through hands-on Canva projects. Through practical applications across advertising, SEO optimization, and multimedia content creation, you'll build a portfolio demonstrating your ability to produce AI-powered marketing materials that drive engagement and conversions in today's digital landscape.
CERTIFICATEKatılım Sertifikası
FORMAT100% Online
DURATION1 ay

What you'll learn

  • Responsible AI
  • Content Marketing
  • Copywriting
  • ChatGPT
  • Marketing Collateral
  • Content Creation
  • Prompt Engineering
  • Generative AI
  • Marketing Strategies
  • Digital Marketing Tools
  • Marketing Materials
  • Video Editing

Course Content

7 topics
  1. Kurs 1 Content Creation With Generative AI
  2. Kurs 2 Leveraging AI for Enhanced Content Creation
  3. Kurs 3 AI-Enhanced Content Creation:Elevate Copywriting with Humata
  4. Kurs 4 AI-Enhanced Copywriting: SurferSEO, Upword and Anyword
  5. Kurs 5 Create an Infographic in Canva
  6. Kurs 6 How to design Facebook/IG Stories using Canva
  7. Kurs 7 Create a Storyboard in Canva

Details

  • ProviderCoursera
  • TypeCourse
  • CategoryMarketing & Sales
  • LevelIntermediate
  • Duration1 ay
  • LanguageEnglish

Öğrenenlerimiz ne diyor?

Türkiye'nin yüz akı üniversitelerince hazırlanan; akademik doyuruculuğa sahip eğitim içeriklerinin, etkileşimli videolarla bir araya getirildiği bir üniversiteden eğitim almak istiyorsanız doğru yerdesiniz.
Ramazan Bölükbaşı
Çok yoğun programı olan öğrenciler için büyük bir fırsat. Bir şeylerin gelişmesi değişmesi için çabalamalıyız.
Melis Gülsar
Hızlı desteği ve üst düzey hizmeti ile Campus Online ve Sosyal Medya Sertifika Programı hizmeti sağlayan Adnan Menderes Üniversitesine sonsuz teşekkürlerimi sunuyorum.
Nazif Bayram

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